Millions Of Technology Embracer Posers Laughed At Openly By Plebs

ITV once again apologized to viewers for showing a Hyundai advert over England's first goal, on Saturday, the seventh apology and the most wrought, so far.

1.75 million ITV HD viewers missed England's first goal because, for some reason or other, a Hyundai advert popped up and played during Steven Gerrard's only goal so far.

"It was something about oranges," said one viewer who said it was like a dream when it cut back to the match and England were 1-0 up.

The voiceover for the advert was provided by motor racing commentating legend Murray Walker who has yet to make an apology.

"On the positive side I don't own a Hyundai," said one viewer.

Another reader twittered: "It's not like someone got so excited at a goal they accidentally flicked a switch, the advert just seems like it knew a goal was coming and played itself. Are ITV haunted?"

An embarrassed ITV executive blamed the error on another company.

Is It Time To Close Down ITV And Replace It With A Blank Screen?

Just when we had gone to all the effort to decant all the wine, warm the brandy, put the nibbles into dishes, and get sat down in time for kick off, what happens?

ITV HD screws it all up and we end up missing the England goal because they played an advert about oranges where it wasn't supposed to go!!!

We and 1.75 million people missed the goal! It might be the only goal England scores in the World Cup and we missed it.

And if that wasn't the worst of it, the very same 1.75 million Brits saw the fumbled goal the USA got completely advertless!

Where's the justice in all that?

It's absolutely ridiculous it is.

SHITV HD Begins New Age Of Missing Programmes You Are Actually Watching

Technology Special

The evolution of television advanced another step this weekend with SHITV HD now enabling viewers to miss bits of programmes they are sitting down to watch.

In the past you needed to muck up the video recorder to miss the goal - no longer, thanks to new advances by SHITV HD.

Before, you could miss a goal by popping out to the loo during the game...

...Or miss a goal by getting the beers in....

But now you can miss it by sitting down and watching it on SHITV HD.

Bloody brilliant - whatever will they think of next?